Vivid Seats (NASDAQ:SEAT) versus Super Group (NYSE:SGHC) Head-To-Head Contrast

Super Group (NYSE:SGHCGet Rating) and Vivid Seats (NASDAQ:SEATGet Rating) are both consumer discretionary companies, but which is the better stock? We will contrast the two businesses based on the strength of their profitability, institutional ownership, valuation, analyst recommendations, dividends, earnings and risk.


This table compares Super Group and Vivid Seats’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Super Group N/A 215.53% 47.49%
Vivid Seats N/A N/A -2.26%

Valuation and Earnings

This table compares Super Group and Vivid Seats’ top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Super Group $1.56 billion 2.54 $279.07 million N/A N/A
Vivid Seats $443.04 million 3.72 -$16.12 million N/A N/A

Super Group has higher revenue and earnings than Vivid Seats.

Risk and Volatility

Super Group has a beta of 1.17, suggesting that its stock price is 17% more volatile than the S&P 500. Comparatively, Vivid Seats has a beta of 0.59, suggesting that its stock price is 41% less volatile than the S&P 500.

Institutional & Insider Ownership

4.5% of Super Group shares are held by institutional investors. Comparatively, 56.4% of Vivid Seats shares are held by institutional investors. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Analyst Ratings

This is a breakdown of recent ratings and price targets for Super Group and Vivid Seats, as reported by

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Super Group 0 0 4 0 3.00
Vivid Seats 0 1 6 0 2.86

Super Group currently has a consensus price target of $13.00, indicating a potential upside of 58.73%. Vivid Seats has a consensus price target of $14.50, indicating a potential upside of 73.44%. Given Vivid Seats’ higher probable upside, analysts clearly believe Vivid Seats is more favorable than Super Group.


Super Group beats Vivid Seats on 6 of the 10 factors compared between the two stocks.

Super Group Company Profile (Get Rating)

Super Group (SGHC) Limited operates as an online sports betting and gaming operator. It offers Betway, an online sports betting brand; and Spin, a multi-brand online casino offering. The company is based in Saint Peter Port, Guernsey.

Vivid Seats Company Profile (Get Rating)

Vivid Seats Inc. operates as an online secondary marketplace for tickets in the United States and Canada. The company operates in two segments, Marketplace and Resale. The Marketplace segment acts as an intermediary between event ticket buyers and sellers; processes ticket sales on its website and mobile applications through its distribution partners; and sells tickets for live sports, concerts, and theater shows, and other live events. This segment offers Skybox, a proprietary enterprise resource planning tool that helps ticket sellers manage ticket inventories, adjust pricing, and fulfill orders across multiple ticket resale marketplaces. The Resale segment acquires tickets to resell on secondary ticket marketplaces; and provides internal research and development support for Skybox and to deliver seller software and tools. The company was founded in 2001 and is headquartered in Chicago, Illinois.

Receive News & Ratings for Super Group Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Super Group and related companies with's FREE daily email newsletter.