Alfred J Hemlock Makes Memorable First Impression in Horror CinemaDecayMag Premier Award in Film

Alfred J Hemlock Earns DecayMag Premier Award 

Influential contribution in character and villainous development. Seamless acting and fascinating concept are exhibited.

Short Film Details 

DecayMag.com Edward Lyons, Melissa Lyons Alfred J Hemlock

Director:

Edward Lyons

Writer:

Edward Lyons

Melissa Lyons

Genre:  Short, Comedy, Drama

Running Time: 14min

Synopsis:

When Emily’s boyfriend abandons her in the night, her only way home is through an alleyway where she is terrorised by the mysterious entity Alfred J Hemlock.

IMDb.com

Overview

Can you name one iconic Horror villain? Answers may erupt with ease. From a production standpoint, the creative process is anything but easy. Horror is the only genre where creating a marketable entity is of utmost importance. Many avenues are considered to bring an original character to life.

Components need to come together with seamless fashion. Wardrobe and makeup design are major influences. Yet, poor acting can hinder a connection between the character and audiences. On the topic of acting, every Horror icon has in some way a trademark portrayal.

On May 1st, 2017 Alfred J. Hemlock will make its world premiere. The film is an Australian-based Horror short film that delves in the supernatural.
The premier will unfold at the 2017 Bermuda International Film Festival. According to the press release, Alfred J. Hemlock is a cross-genre production. Comedy, Fantasy, and Horror comprise the theme.

Alfred J. Hemlock ties into the opening topic to this review. Here we have a production that embodies the titular antagonist. Consideration went into every aspect of design and execution. The end result is a defining Horror Icon.

DecayMag.com Edward Lyons, Melissa Lyons Alfred J Hemlock

Pros

Screenwriters Edward Lyons and Melissa Lyons made use of the allotted running time. The duo created an impacting narrative equipped with underlying philosophical commentary. A slate of compelling characters reinforces the story. These attributes turn this film into a stellar exhibition.

Each of the characters has adequate developmental composition. For instance, Emily, the protagonist, undergoes a riveting metamorphosis. This is a thread some feature films fail to address with their leads. For the villain, it too undergoes dramatic development. This change comes in the form of a literal sense.

Is Alfred J. Hemlock Horror redefined? Yes. The film does not pay homage nor does it equate to established formulas. Instead what’s presented is a unique imaginative construct. The plot is simplistic yet interesting with developing circumstances teasing the viewer. There’s more to explored from this rich narrative. The titular antagonist grips interest and does not surrender till the ending credits.

DecayMag.com Edward Lyons, Melissa Lyons Alfred J Hemlock

The performances were outstanding. A believable chemistry existed between each interaction and character. In fact, the theme of the film is classic good versus evil. A yin yang flux of internal and external strife provide the foundation to each character. Each actor added a new layer to this complexity. This allowed the roles to mature across Acts. The cast as a whole deserves to share spotlight merit. Some may favor the antagonist as the show stopper. Yet without its conflicting parallel, this character would not have its success.

Alfred J. Hemlock is one of the few Horror short films seen that exhibit creative camera work. Edward Lyons used trained attention into getting superb captures. From overheads to vertigo inspired effects the creativity behind the camera is evident. Aiding in setting ambiance is cinematographer Simon Harding. The stage, in this case, a typical alleyway felt had a life of its own. The costume designs are also a highlight. Sarah Hoke provided distinct looks for these complicated set of characters.

DecayMag.com Edward Lyons, Melissa Lyons Alfred J Hemlock

Cons

Computer generated effects do make a cameo in this production. Its presence wasn’t overextended but the CGI did create a minor flaw. The titular antagonist appears as a supernatural cliché as it unleashed a torrent of roaches. Also, the antagonist’s flamboyant demeanor conjures one notable Johnny Depp role.

On a lighter note, one major problem were the cockroaches. Production, why oh why did you infuse these disgusting creatures to the storyline! Personal distaste to this diabolical impervious insects made the film cringe worthy.

DecayMag.com Edward Lyons, Melissa Lyons Alfred J Hemlock

In closing

Alfred J. Hemlock excels expectations. The film offers an intriguing story proposing many interpretations. The characters were fresh and the cast did an amazing job bringing these fictional beings to life. Contained are the fundamentals of a new Horror icon. It would be amazing to see a continued expansion to the Alfred J. Hemlock mythos.

Click for information on rating metric: 0-10 Avoid | 11-20 Mediocre | 21-30 Good | 31-40 Average | 41-50 Satisfactory | 51-60 Stunning | 61-70 Terrific | 71-80 Must See | 81-90 Amazing | 91-100 Impressive

REVIEW OVERVIEW
Cinematography
95 %
Performances
95 %
Originality / Redefining
95 %
Plot
95 %
Practical Effects
5 %
Scare Factor
25 %
Special Effects
75 %
Viewing Experience
95 %
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Ken Artuz is Co-Owner of Meca Ex Studios LLC. Artuz is a New York City Based Photographer with proficiency in Photoshop. His digital artwork was featured in exhibitions SOHO, NYC, twice. Artuz is a graduate of The Institute of Audio Research where he earned his degree in Audio Engineering and Record Production. He also earned certification in Television Production and Field Recording at Lehman College. For Horror Artuz Favors French Extremism and Indie productions. He is a novelist, and screenwriter listens to EBM, Industrial & Witch house and is an avid MMA sports fan. Ken Artuz will create a media empire built on the DecayMag Brand.

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