“Terminator” Future not Dire…
“Terminator: Genisys” was release theatrically on the 1st of July 2015, and was the fifth and latest installment to the thirty-plus year old science fiction action franchise. After the hype and massive PR campaign the reception to “Terminator: Genisys” was met with lackluster results.
Skydance Productions forked over $155 million to complete “Terminator: Genisys” in return the film earner a meager $27.5 million over the weekend opener and would later earn a little more in five days than its predecessors, “Terminator 3: Rise of the Machines” and “Terminator Salvation” earned in a three day weekend total.
The underwhelming statistics mentioned above are based only on domestic theatrical sales and doesn’t include international box office sales. Poor box office sales of “Terminator: Genisys” prompted speculation that future sequels for the franchise were threatened
Skydance Media Chief Creative Officer Dana Goldberg provided insight to the future of the “Terminator” franchise in an interview during The Wrap’s 6th Annual Media Leadership Conference. On the poor domestic sales to “Terminator: Genisys” Dana Goldberg stated:
“We’re ultimately happy with overall worldwide numbers. Do I wish we would have done better domestically? Absolutely..I’m not saying it’s not important, it is but we have to play to a worldwide market..In terms of ‘Terminator,’ the worldwide market paid attention, but we’re not taking the domestic number lightly.”
Dana Goldberg confirmed that “Terminator” franchise will indeed continue with Skydance Media treading lightly with the direction the franchise. Dana Goldberg states:
“data and research to do a worldwide study and really talk to audiences about what they loved, and what maybe didn’t work for them, so that the next we take with the franchise is the right one.”
Shedding light on on the direction the “Terminator” franchise will have and if the series is temporarialy on hold, Dana Goldberg had this to say
“I wouldn’t say on hold, so much as re-adjusting..At Skydance, when we talk movies, we talk universes, even more than franchises… So the idea of a ‘Terminator’ TV show fits into that universe. All the steps have to be taken in unison.
Take a moment to watch the video below for the complete interview with Dana Goldberg courtesy of The Wrap.
- The Wrap